Web Applications
Web Applications should be given a name that clearly reflects both the default URL and port number.
Proposed pattern: {Host Header} – {Port}
Example for a site with host header intranet.contoso.com, port 80:
intranet.contoso.com – 80
Service Applications
The most straightforward way to name service applications is to use the same name as the service application type. You can see the names of the different service application types in the “New” dropdown button on Manage Service Applications in Central Administration.
If more than one service application exists, just add a dash and an additional value that differentiates the service application.
Examples:
Excel Services Application
Managed Metadata Service
Secure Store Service
Examples with more than one service application of the same type:
Corporate level: Managed Metadata Service
Department level: Managed Metadata Service – Sales Department
